A couple of years ago, the folks at Gear Junkie talked to some guys from fat bike pioneers Surly Bikes and Salsa Cycles about how the snow bike/fat bike concept started out as a fringe craze and evolved into the global phenomenon that it is today. Check out the video here if it's not appear above for you.
Join the fat bike craze at the annual Global Fat Bike Day Ride this Saturday, December 3! Don't have a fat bike? Rent one from Century Cycles!