Thursday, April 10, 2008

Freeride Legend Jeff Lenosky to Appear on Weekend Today Show

Jeff Lenosky will appear on "Weekend Today" on NBC-TV on Saturday, April 12. Giant Bicycle's urban freeride marvel is scheduled in the final half-hour of the program, between 8:30 am and 9:00.

Jeff will be helping promote Colorado tourism by talking about mountain biking in Breckenridge, CO. "The producers have also asked me to give viewers some tips on choosing the right mountain bike," Jeff said. "So I'm bringing a Giant Trance X series bike to demonstrate."

If there's enough time in the segment, Jeff will try to teach one of the shows hosts how to bunnyhop, riding a Giant Lenosky edition STP bicycle. "Weekend Today" anchor Lester Holt is the possible student, said Jeff, "Although the producers didn't tell me which host it would be. I'll make sure whoever it is wears a helmet!"

ABOUT WEEKEND TODAY
"Weekend Today" airs Saturdays from 7 - 9 am ET and Sundays from 8 - 9 ET on the NBC television network. The program is broadcast from Studio 1A in Rockefeller Plaza in New York.
The weekend broadcasts continue the "Today" tradition of covering breaking news, interviewing newsmakers, reporting on a variety of popular-culture and human-interest stories, covering health and finance issues, and presenting the latest weather reports.

Jim Bell is the executive producer of "Today." Amy Chiaro is the acting executive producer of "Weekend Today."

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